How to Opt Out of PeopleFinders (2026)
Independently fact-checked against primary sources (last audited August 14, 2026). · 2 primary sources cited on this page. How we verify our legal content

PeopleFinders.com is a people-search site that sells background-style reports built from public records. Its own privacy notice publishes two ways to opt out of the sale and sharing of your data, one online and one by phone, and this guide verified both directly.
Opt-out flow verified: August 14, 2026
What PeopleFinders Shows
PeopleFinders.com lets a visitor search by name, phone number, or address and returns a report that can include current and past addresses, phone numbers, relatives, and other public-record details. The site's footer states: "PeopleFinders is dedicated to helping you find people and learn more about them in a safe and responsible manner. PeopleFinders is not a Consumer Reporting Agency (CRA) as defined by the Fair Credit Reporting Act (FCRA). This site can't be used for employment, credit or tenant screening, or related purpose." As with every site in this series, that framing matters: this guide addresses removing a listing from casual public lookup, not disputing a report used in a hiring or leasing decision, which runs through separate FCRA dispute rights instead.
The Verified Opt-Out Notice
PeopleFinders publishes a dedicated "Notice of Right to Opt-Out of Sale and Sharing of Personal Information," last updated January 1, 2025, at peoplefinders.com/do-not-sell. This guide opened that page directly. It states the notice applies to residents of states with comprehensive privacy legislation, naming California, Oregon, and Texas by name, and describes two ways to opt out:

- Online: through PeopleFinders' Opt-Out Form.
- Phone: by calling (877) 551-9688.
The notice also tells readers to adjust cookie settings or send an opt-out preference signal, such as Global Privacy Control, to stop the sale or sharing of information collected through the site's own tracking technologies, separate from removing an existing public-record listing. A separate contact number, (800) 718-8997, is published for general accessibility and inquiry requests.
Where Verification Stopped: The Online Form Itself
This guide attempted to open the online opt-out form directly, at peoplefinders.com/opt-out, twice in the same session, including an eight-second wait for the page to resolve. Both attempts rendered only a "Please complete the security challenge" screen with no visible form fields, and the page did not proceed past that screen during either attempt. An archived 2024 snapshot of the same URL likewise showed only the site's navigation and footer, with no form content, which suggests the opt-out form itself has been dynamically loaded rather than embedded in the page's basic markup for some time.
Because the form's fields could not be observed directly, this guide is not describing what information the online opt-out form asks for. What is confirmed is that the form exists at that address, is referenced by PeopleFinders' own do-not-sell notice, and sits behind an automated bot check that this guide's methods could not clear this session. Readers should expect to encounter that same check and may need to retry or wait for it to clear.
Difficulty: Moderate
This guide rates PeopleFinders Moderate rather than Easy, specifically because of the security challenge blocking the online form. The phone line published in PeopleFinders' own notice, (877) 551-9688, is a real alternative this guide can point to with confidence, since it comes directly from PeopleFinders' own current do-not-sell page rather than a third party. A reader who cannot get past the online form's security check has a documented fallback rather than a dead end.
California Residents: DROP
California's Delete Request and Opt-Out Platform (DROP) lets a California resident submit one request that reaches every broker registered with the California Privacy Protection Agency, with registered brokers required to process matched requests since August 1, 2026. Whether PeopleFinders' operating entity is currently registered on that list was not independently confirmed by this guide this session; California residents should try DROP at privacy.ca.gov/drop as a first step regardless, since PeopleFinders' own notice separately confirms California residents are covered by its opt-out rights.

If You Live Outside California, Oregon, and Texas
PeopleFinders' notice names California, Oregon, and Texas as examples, and its wording reaches residents of U.S. states with comprehensive privacy legislation "and other similar laws," so it does not on its face stop at those three. Many other states have enacted comprehensive consumer privacy statutes of their own. Colorado gives residents a right to delete personal data and a right to opt out of its sale (Colo. Rev. Stat. 6-1-1306(1)(a)(I)(B), (1)(d)), Virginia gives the same two rights (Va. Code 59.1-577(A)(3), (A)(5)), and Connecticut's Data Privacy Act, in force since July 1, 2023, does as well. A reader in one of those states is standing on a statute enforced by the state attorney general rather than on company discretion. Check what your own state gives you on our state privacy law comparison or your state page, for example Colorado, Connecticut, or Virginia.
One limit matters on a people-search site specifically: these statutes generally exclude publicly available government-record information from the definition of "personal data" (Colo. Rev. Stat. 6-1-1303(17)(b); Va. Code 59.1-575), and public records are the bulk of what PeopleFinders republishes. A state-law deletion demand can therefore reach less of a listing than it first appears, which is part of why California built a separate broker-specific mechanism in DROP.
If your state has no comprehensive privacy law, you are relying on PeopleFinders' voluntary policy rather than a state-backed right. The practical step is the same either way: submit the request through the online form or the phone line, and, absent a covering state law, treat any response as PeopleFinders' discretionary choice rather than a legal guarantee.
Relisting and Re-Check Cadence
PeopleFinders' do-not-sell notice states this directly: "If you request to opt out of the sale of your personal information, we will try to apply your request to the publicly available information we collect, as a courtesy. However, this will not remove the data from its original source... we regularly receive new public records so even if you opt out, your publicly available information may appear in our data products again in the future. We recommend you periodically refresh your opt-out request using the methods described below." This guide recommends following that advice literally: re-search your own listing on PeopleFinders roughly every three months and resubmit if it has returned.
If Re-Checking Every Few Months Is Not for You
PeopleFinders' online form and its phone line at (877) 551-9688 are both free, and PeopleFinders itself recommends refreshing your opt-out periodically. Doing that by hand, here and on other people-search sites, works. If you would rather hand off that routine for your own listings, Aura is one paid alternative that removes your personal information from data broker and people-search sites. Review which sites it covers before deciding.
See Aura's Data RemovalAffiliate disclosure: if you sign up through this link we may earn a commission, at no extra cost to you. Learn more
Related guides
- How to Opt Out of Data Brokers (2026)
- US Data Broker Registration Laws & the Delete Act
- CCPA Opt-Out Rights: Do Not Sell or Share My Personal Information (2026)
- How to File a Data Privacy Complaint (2026)

Frequently Asked Questions
How do I opt out of PeopleFinders without paying?
PeopleFinders' own Notice of Right to Opt-Out of Sale and Sharing of Personal Information describes two free channels: an online opt-out form and a phone line at (877) 551-9688. Neither channel is described as a paid service in that notice.
The PeopleFinders opt-out form won't load past a security check. What do I do?
This guide encountered the same block this session. PeopleFinders' own do-not-sell notice publishes a phone alternative, (877) 551-9688, which does not depend on the online form loading. You can also try the online form again later, since automated security checks sometimes clear on a later attempt or from a different network.
Does PeopleFinders remove information from public records, not just its own site?
No. PeopleFinders states that an opt-out is applied to what it displays as a courtesy and does not remove data from the original public-record source. The same underlying record can cause your information to reappear on PeopleFinders later if the site pulls fresh public-record data.
Is Global Privacy Control enough to remove my PeopleFinders listing?
No. PeopleFinders' notice describes Global Privacy Control and cookie preferences as a way to stop the sale or sharing of information collected through its own site technologies going forward. It is not described as a substitute for the opt-out form or phone line for removing an existing public-record listing.
Can I use PeopleFinders for a background check on a job applicant or tenant?
No. PeopleFinders' own footer states it is not a Consumer Reporting Agency under the Fair Credit Reporting Act and cannot be used for employment, credit, or tenant screening. Using it for those purposes would not comply with FCRA requirements that apply to that kind of decision.
Updates
Expanded the state-rights section: readers in other states with comprehensive privacy laws, such as Colorado, Connecticut, and Virginia, now see that a statute backs their deletion and opt-out-of-sale request, along with the publicly-available-records limit on how far that reaches.
Independently fact-checked against the cited primary sources
The Law Behind This Article
This article rests on the statutory provisions below, held in our own legal record and retrieved from the official source. Tap a section to read the operative text.
Colorado Revised Statutes, Title 6: Consumer and Commercial Affairs
§ 6-1-1303DefinitionsIn forcecited in 5 of our articles
As used in this part 13, unless the context otherwise requires: (1) Adult means an individual who is eighteen years of age or older. (1.5) (a) Affiliate means a legal entity that controls, is controlled by, or is under common control with another legal entity. (b) As used in subsection (1.5)(a) of this section, control means: (I) Ownership of, control of, or power to vote twenty-five percent or more of the outstanding shares of any class of voting security of the entity, directly or indirectly, or acting through one or more other persons; (II) Control in any manner over the election of a majority of the directors, trustees, or general partners of the entity or of individuals exercising similar functions; or (III) The power to exercise, directly or indirectly, a controlling influence over the management or policies of the entity as determined by the applicable prudential regulator, as that term is defined in 12 U.S.C. sec. 5481 (24), if any. (2) Authenticate means to use reasonable means to determine that a request to exercise any of the rights in section 6-1-1306 (1) is being made by or on behalf of the consumer who is entitled to exercise the rights.
Official text (excerpt) · last checked 2026-07-29 · Read the full text in our law library · Verify at olls.info
Also relied on in: Colorado Biometric Privacy Laws: Collection, Consent & Penalties (2026), Colorado Privacy Act Compliance Checklist (2026), Colorado Privacy Act Consumer Rights & How to Use Them
§ 6-1-1306Consumer personal data rightsIn forcecited in 9 of our articles
(1) Consumers may exercise the following rights by submitting a request using the methods specified by the controller in the privacy notice required under section 6-1-1308 (1)(a). The method must take into account the ways in which consumers normally interact with the controller, the need for secure and reliable communication relating to the request, and the ability of the controller to authenticate the identity of the consumer making the request. Controllers shall not require a consumer to create a new account in order to exercise consumer rights pursuant to this section but may require a consumer to use an existing account. A consumer may submit a request at any time to a controller specifying which of the following rights the consumer wishes to exercise: (a) Right to opt out. (I) A consumer has the right to opt out of the processing of personal data concerning the consumer for purposes of: (A) Targeted advertising; (B) The sale of personal data; or (C) Profiling in furtherance of decisions that produce legal or similarly significant effects concerning a consumer.
Official text (excerpt) · last checked 2026-08-28 · Read the full text in our law library · Verify at olls.info
Also relied on in: How to Request Your Personal Data: US Privacy Rights by State, Colorado Data Privacy Laws: CPA Consumer Rights Guide (2026), What Is the Colorado Privacy Act (CPA)?
Code of Virginia, Title 59.1: Trade and Commerce
§ 59.1-575DefinitionsIn forcecited in 9 of our articles
As used in this chapter, unless the context requires a different meaning: "Affiliate" means a legal entity that controls, is controlled by, or is under common control with another legal entity or shares common branding with another legal entity. For the purposes of this definition, "control" or "controlled" means (i) ownership of, or the power to vote, more than 50 percent of the outstanding shares of any class of voting security of a company; (ii) control in any manner over the election of a majority of the directors or of individuals exercising similar functions; or (iii) the power to exercise controlling influence over the management of a company. "Authenticate" means verifying through reasonable means that the consumer, entitled to exercise his consumer rights in § 59.1-577, is the same consumer exercising such consumer rights with respect to the personal data at issue. "Biometric data" means data generated by automatic measurements of an individual's biological characteristics, such as a fingerprint, voiceprint, eye retinas, irises, or other unique biological patterns or characteristics that is used to identify a specific individual.
Official text (excerpt) · last checked 2026-07-29 · Read the full text in our law library · Verify at law.lis.virginia.gov
Also relied on in: Virginia Smart Glasses Recording Laws, Virginia Biometric Privacy Laws: Collection, Consent & Penalties (2026), VCDPA Compliance Checklist for Businesses (2026)
§ 59.1-577Personal data rights; consumersIn forcecited in 11 of our articles
A. A consumer may invoke the consumer rights authorized pursuant to this subsection at any time by submitting a request to a controller specifying the consumer rights the consumer wishes to invoke. A known child's parent or legal guardian may invoke such consumer rights on behalf of the child regarding processing personal data belonging to the known child. A controller shall comply with an authenticated consumer request to exercise the right: 1. To confirm whether or not a controller is processing the consumer's personal data and to access such personal data; 2. To correct inaccuracies in the consumer's personal data, taking into account the nature of the personal data and the purposes of the processing of the consumer's personal data; 3. To delete personal data provided by or obtained about the consumer; 4. To obtain a copy of the consumer's personal data that the consumer previously provided to the controller in a portable and, to the extent technically feasible, readily usable format that allows the consumer to transmit the data to another controller without hindrance, where the processing is carried out by automated means; and 5.
Official text (excerpt) · last checked 2026-08-28 · Read the full text in our law library · Verify at law.lis.virginia.gov
Cited in 1 court opinions in our collectionLatest citing opinion in our collection: 2025
Opinions citing this section in our collection:
- Eweka (District Court, E.D. Virginia 2025)“…e the VCDPA protects consumer’s private personal data, see Va Code Ann. § 59.1-577, it explicitly gives Virginia’s Attorne…”
Identified automatically from the court opinions citing this section — not a ranking of which case controls.
Also relied on in: How to Submit a Data Deletion Request (2026), Virginia Data Privacy Laws: VCDPA Consumer Rights Guide (2026), VCDPA Consumer Rights: Exercise Your Virginia Privacy Rights
Search our full record of US law — 2.1 million sections, every state + federal →
Sources and References
- PeopleFinders: Notice of Right to Opt-Out of Sale and Sharing of Personal Information (opt-out channels, relisting caveat)(peoplefinders.com)
- PeopleFinders online opt-out form (security-challenge gated during verification)(peoplefinders.com)
- PeopleFinders.com homepage: FCRA disclaimer(peoplefinders.com)
- California Privacy Protection Agency: DROP platform live for consumer submissions since January 1, 2026(cppa.ca.gov).gov
- California data broker registry: search for registered brokers(cppa.ca.gov).gov
- Virginia Code 59.1-577: consumer rights under the Virginia Consumer Data Protection Act, including deletion and opt-out of sale(law.lis.virginia.gov)
- Virginia Code 59.1-575: definitions, excluding publicly available information from 'personal data'(law.lis.virginia.gov)
- Colorado SB 21-190 (Colorado Privacy Act) enacted text: consumer rights at 6-1-1306 and the publicly-available-information exclusion at 6-1-1303(17)(b)(content.leg.colorado.gov)
- Colorado Attorney General: Colorado Privacy Act consumer rights and July 1, 2023 effective date(coag.gov)
- Connecticut Attorney General: Connecticut Data Privacy Act consumer rights, effective July 1, 2023(portal.ct.gov)