New Hampshire
NHDPA Compliance Checklist: New Hampshire RSA 507-H
Independently fact-checked against primary sources (last audited August 15, 2026). · Reviewed by the RecordingLaw editorial team. · Law checked current as of August 15, 2026. · 5 primary sources cited on this page. How we verify our legal content

Businesses subject to the New Hampshire Data Privacy Act (NHDPA), codified at RSA Chapter 507-H, must run an applicability test against the law's low thresholds, publish a compliant privacy notice, obtain opt-in consent before processing sensitive data, recognize a universal opt-out preference signal, complete data protection assessments for high-risk processing, and sign data processing contracts with their vendors. This checklist walks through each step as of 2026.
The enforcement stakes rose in 2026. The 60-day right to cure that controllers relied on during 2025 sunset on December 31, 2025, so the New Hampshire Attorney General may now bring an action without first offering a guaranteed window to fix the problem. Violations are treated as unlawful acts under the Consumer Protection Act, RSA 358-A, which allows civil penalties of up to $10,000 per violation.
Jurisdiction scope: This covers New Hampshire's Data Privacy Act (RSA Chapter 507-H). It is general legal information, not legal advice.
Step 1: Run the applicability test
The first task is to determine whether the NHDPA applies at all. Under RSA 507-H:2, the law covers a person that conducts business in New Hampshire, or produces products or services targeted to New Hampshire residents, and that during a one-year period controlled or processed the personal data of either 35,000 or more unique consumers, or 10,000 or more consumers while deriving more than 25 percent of gross revenue from the sale of personal data.
The defining feature of this test is the low 35,000-consumer threshold. Most state privacy laws set their primary headcount at 100,000 consumers, so a company that escapes coverage in larger states may still be covered in New Hampshire. There is also no dollar-revenue floor on the first trigger, so a company that crosses the 35,000-consumer count is covered regardless of its revenue.
When counting consumers toward the 35,000 threshold, exclude personal data controlled or processed solely for the purpose of completing a payment transaction. A business with a national footprint should not assume it falls below the line in New Hampshire just because it does in a larger state; the lower threshold often pulls it in. The New Hampshire NHDPA overview explains why this net is broader than most.
Step 2: Check the entity exemptions
Before building a full program, confirm the organization is not exempt at the entity level under RSA 507-H:3. New Hampshire grants broader entity exemptions than several peer states. Exempt entities include state and local government bodies, nonprofit organizations, institutions of higher education, registered national securities associations, and financial institutions or data subject to the federal Gramm-Leach-Bliley Act.
The nonprofit and higher-education exemptions are notable because not every state grants them. A New Hampshire nonprofit or college that would be covered in a state like Oregon is generally outside the NHDPA entirely. That said, an exempt entity should still confirm that none of its affiliated for-profit ventures fall within coverage on their own.
The chapter also exempts specific data categories, including protected health information under HIPAA, consumer-reporting data under the federal Fair Credit Reporting Act, driver data under the Driver's Privacy Protection Act, and education records under FERPA. These are data-level carve-outs that can apply even to a covered entity, so map both entity status and data sets against the exemption list.

Step 3: Publish a compliant privacy notice
Under RSA 507-H:6, a covered controller must provide consumers with a reasonably accessible, clear, and meaningful privacy notice. The notice must describe the categories of personal data the controller processes, the purposes for processing, how a consumer may exercise their rights and appeal a decision, the categories of personal data the controller shares with third parties, and the categories of those third parties.
The notice must also identify whether the controller sells personal data or processes it for targeted advertising and explain how a consumer may opt out of those activities. Because the NHDPA's universal opt-out obligation has been in force since January 1, 2025, the notice should reflect that the controller recognizes a universal opt-out preference signal.
Keep the notice current. When processing practices change materially, the notice must be updated to match. A stale notice that no longer describes actual data flows is itself a compliance gap that the Attorney General can treat as a deceptive practice under RSA 358-A.
Step 4: Get opt-in consent for sensitive data
Under RSA 507-H:6, a controller may not process sensitive data without first obtaining the consumer's consent. The definition of sensitive data in RSA 507-H:1 is broad: it covers data revealing racial or ethnic origin, religious beliefs, a mental or physical health condition or diagnosis, sex life, sexual orientation, or citizenship or immigration status, plus genetic or biometric identifiers, personal data collected from a known child, and precise geolocation.
Consent must be a clear affirmative act that signifies a freely given, specific, informed, and unambiguous agreement. Pre-checked boxes, inactivity, and acceptance of broad terms of use do not qualify. For data collected from a known child, the controller must process it in accordance with the federal Children's Online Privacy Protection Act, layering federal children's privacy rules on top of the state requirement.
The practical step is to inventory data flows, flag any sensitive categories, and build a consent gate before that processing occurs. A business that already collects health, biometric, immigration, or precise-location data without a consent mechanism is exposed and should remediate first.
Step 5: Recognize the universal opt-out signal
Under RSA 507-H:6, V, a controller must allow consumers to opt out of targeted advertising and the sale of personal data through a universal opt-out preference signal. This obligation has been in force since the law's effective date, January 1, 2025, so there is no later phase-in deadline to plan around as in some states.
The signal must be consumer-friendly, easy to use by the average consumer, and as consistent as possible with similar mechanisms required by other state or federal law. In practice, this means configuring the website and ad-tech stack to detect and honor a browser-level signal such as the Global Privacy Control, and to suppress data sales and targeted advertising for consumers who send it.
This is often the hardest step technically, because it requires the opt-out to flow through tag managers, advertising pixels, and data-sharing arrangements rather than just toggling a single setting. Confirm that recognizing the signal actually stops the downstream sharing, not merely the on-site display of personalized ads.

Step 6: Complete assessments and processor contracts
Under RSA 507-H:8, a controller must conduct and document a data protection assessment for each processing activity that presents a heightened risk of harm, including targeted advertising, the sale of personal data, certain profiling, and the processing of sensitive data. The requirement applies to processing activities created or generated after July 1, 2024 and is not retroactive. The Attorney General may require a controller to disclose a relevant assessment.
Under RSA 507-H:7, a controller that engages a processor must have a contract that governs the processor's data-processing procedures. The contract must set out instructions for processing, the nature and purpose of the processing, the type of data and duration, and the rights and obligations of both parties. It must also require the processor to ensure confidentiality, delete or return data at the end of services, make available information needed to demonstrate compliance, and cooperate with assessments.
The practical step is to maintain an assessment template covering the four high-risk categories, run it for each qualifying activity, and update standard vendor contracts to include the required processor terms. Existing vendor agreements often need an amendment or a data processing addendum to satisfy RSA 507-H:7.
Enforcement now that the cure period has expired
The NHDPA's enforcement structure is set out in RSA 507-H:11. The Attorney General has exclusive authority to enforce the chapter, and a violation constitutes an unlawful act under RSA 358-A:2, the New Hampshire Consumer Protection Act. There is no private right of action, so only the state can bring an action.
During 2025, the law required the Attorney General to issue a notice of violation and allow a 60-day cure period before bringing an action where a cure was possible. That mandatory cure period sunset on December 31, 2025. As of 2026, granting a cure opportunity is discretionary. In deciding whether to offer one, the Attorney General may weigh factors such as the number of violations, the size and complexity of the business, the nature and extent of its processing, the substantial likelihood of injury to the public, the safety of persons or property, and whether the violation was likely caused by human or technical error.
Because the cure window is no longer guaranteed, the safest posture for a covered business is to treat compliance as required from the outset rather than relying on a chance to fix problems after a notice. Penalties are tied to the Consumer Protection Act, which authorizes civil penalties of up to $10,000 per violation under RSA 358-A:4, III(b), along with injunctive relief. New Hampshire's Attorney General has established a dedicated Data Privacy Unit within the Consumer Protection and Antitrust Bureau to handle this work.
Related guides
- New Hampshire data privacy laws parent hub
- What is the NHDPA?
- NHDPA consumer rights
- State data privacy law comparison
- What is the CCPA?
More New Hampshire Laws
- New Hampshire Deepfake Laws
- New Hampshire Employee Monitoring Laws
- New Hampshire GPS Tracking Laws
- New Hampshire Recording Laws
Frequently Asked Questions
Does my business have to comply with the NHDPA?
You must comply if, under RSA 507-H:2, you conduct business in New Hampshire or target New Hampshire residents and, during a one-year period, control or process the personal data of 35,000 or more unique consumers, or of 10,000 or more consumers while deriving more than 25 percent of gross revenue from selling personal data. The 35,000-consumer floor is low, so check carefully even if you fall below the line in larger states. First confirm you are not exempt at the entity level under RSA 507-H:3.
What are the first steps to comply with the NHDPA?
Start by running the applicability test in RSA 507-H:2 and checking the entity exemptions in RSA 507-H:3. If covered, publish a compliant privacy notice, build a consent gate for sensitive data, configure your site to honor a universal opt-out signal, complete data protection assessments for high-risk processing, and put compliant processor contracts in place with your vendors.
Does the NHDPA require recognizing a universal opt-out signal?
Yes. Under RSA 507-H:6, V, controllers must recognize a universal opt-out preference signal, such as Global Privacy Control, for targeted advertising and the sale of personal data. Unlike some states that phased this in later, New Hampshire's requirement has applied since the law took effect on January 1, 2025.
What is the penalty for violating the NHDPA?
Under RSA 507-H:11, a violation is an unlawful act under the New Hampshire Consumer Protection Act, RSA 358-A. That allows the Attorney General to seek civil penalties of up to $10,000 per violation under RSA 358-A:4, III(b), plus injunctive relief. There is no private right of action, so only the Attorney General can bring an enforcement action.
Is there still a cure period under the NHDPA?
Not a guaranteed one. The mandatory 60-day cure period applied only during 2025 and sunset on December 31, 2025. As of 2026, whether to grant a cure opportunity is discretionary, and the Attorney General may consider factors such as the number of violations, the size of the business, the likelihood of public injury, and whether the violation resulted from human or technical error.
Do I need a data protection assessment under the NHDPA?
Yes, for high-risk processing. Under RSA 507-H:8, a controller must conduct and document a data protection assessment for targeted advertising, the sale of personal data, certain profiling, and the processing of sensitive data. The requirement applies to processing created or generated after July 1, 2024 and is not retroactive. The Attorney General may require you to disclose a relevant assessment.
Are nonprofits exempt from the NHDPA?
Yes. Under RSA 507-H:3, nonprofit organizations are exempt at the entity level, as are institutions of higher education, government bodies, registered securities associations, and GLBA-covered financial institutions. This is broader than some states, such as Oregon, which generally cover nonprofits. Confirm any affiliated for-profit ventures are not separately covered.
What has to go into a processor contract under the NHDPA?
Under RSA 507-H:7, a contract between a controller and a processor must set out processing instructions, the nature and purpose of processing, the type of data and duration, and the rights and obligations of both parties. It must require the processor to ensure confidentiality, delete or return data at the end of services, demonstrate compliance on request, and cooperate with the controller's data protection assessments.
Updates
Independently fact-checked against the cited primary sources; governing law re-checked for recent changes
Reviewed and approved by an editor
The Law Behind This Article
This article rests on the statutory provisions below, held in our own legal record and retrieved from the official source. Tap a section to read the operative text.
New Hampshire Revised Statutes Annotated, TITLE LII ACTIONS, PROCESS, AND SERVICE OF PROCESS, CHAPTER 507-H EXPECTATION OF PRIVACY
§ 507-H:6Controller Responsibilities.In forcecited in 7 of our articles
I. A controller shall: (a) Limit the collection of personal data to what is adequate, relevant and reasonably necessary in relation to the purposes for which such data is processed, as disclosed to the consumer; (b) Except as otherwise provided in this chapter, not process personal data for purposes that are neither reasonably necessary to, nor compatible with, the disclosed purposes for which such personal data is processed, as disclosed to the consumer, unless the controller obtains the consumer's consent; (c) Establish, implement and maintain reasonable administrative, technical and physical data security practices to protect the confidentiality, integrity and accessibility of personal data appropriate to the volume and nature of the personal data at issue; (d) Not process sensitive data concerning a consumer without obtaining the consumer's consent, or, in the case of the processing of sensitive data concerning a known child, without processing such data in accordance with COPPA; (e) Not process personal data in violation of the laws of this state and federal laws that prohibit unlawful discrimination against consumers; (f) Provide an effective mechanism for a consumer…
Official text (excerpt) · last checked 2026-08-28 · Read the full text in our law library · Verify at gc.nh.gov
Also relied on in: How to Opt Out of Data Brokers (2026), New Hampshire Data Privacy Laws: Consumer Rights Guide (2026), New Hampshire Biometric Privacy Laws: Collection, Consent & Penalties (2026)
§ 507-H:2Application.In forcecited in 3 of our articles
I. This chapter applies to persons that conduct business in this state or persons that produce products or services that are targeted to residents of this state that during a one year period: (a) Controlled or processed the personal data of not less than 35,000 unique consumers, excluding personal data controlled or processed solely for the purpose of completing a payment transaction; or (b) Controlled or processed the personal data of not less than 10,000 unique consumers and derived more than 25 percent of their gross revenue from the sale of personal data. II. The secretary of state shall notice and post a link to RSA 507-H on the secretary of state's website.
Official text (excerpt) · last checked 2026-07-29 · Read the full text in our law library · Verify at gc.nh.gov
Also relied on in: What Is the NHDPA? New Hampshire Data Privacy Act
§ 507-H:3Exclusions.In forcecited in 4 of our articles
I. This chapter shall not apply to any: (a) Body, authority, board, bureau, commission, district or agency of this state or of any political subdivision of this state; (b) Nonprofit organization; (c) Institution of higher education; (d) National securities association that is registered under 15 U.S.C. section 78o-3 of the Securities Exchange Act of 1934, as amended; (e) Financial institution or data subject to Title V of the Gramm-Leach-Bliley Act, 15 U.S.C. 6801 et seq.; or, (f) A covered entity or business associate, as defined in 45 C.F.R. 160.103.(b). II. The following information and data shall be exempt from this chapter: (a) Protected health information under HIPAA; (b) Patient-identifying information for purposes of 42 U.S.C. section 290dd-2; (c) Identifiable private information for purposes of the federal policy for the protection of human subjects under 45 C.F.R.
Official text (excerpt) · last checked 2026-07-29 · Read the full text in our law library · Verify at gc.nh.gov
§ 507-H:8Heightened Risk of Harm.In forcecited in 4 of our articles
I. A controller shall conduct and document a data protection assessment for each of the controller's processing activities that presents a heightened risk of harm to a consumer. For the purposes of this section, processing that presents a heightened risk of harm to a consumer includes: (a) The processing of personal data for the purposes of targeted advertising; (b) The sale of personal data; (c) The processing of personal data for the purposes of profiling, where such profiling presents a reasonably foreseeable risk of unfair or deceptive treatment of, or unlawful disparate impact on, consumers, financial, physical or reputational injury to consumers, a physical or other intrusion upon the solitude or seclusion, or the private affairs or concerns, of consumers, where such intrusion would be offensive to a reasonable person, or other substantial injury to consumers; and (d) The processing of sensitive data. II.
Official text (excerpt) · last checked 2026-07-29 · Read the full text in our law library · Verify at gc.nh.gov
§ 507-H:7Processor Responsibilities.In forcecited in 2 of our articles
I. A processor shall adhere to the instructions of a controller and shall assist the controller in meeting the controller's obligations under this chapter. Such assistance shall include: (a) Taking into account the nature of processing and the information available to the processor, by appropriate technical and organizational measures, insofar as is reasonably practicable, to fulfill the controller's obligation to respond to consumer rights requests; (b) Taking into account the nature of processing and the information available to the processor, by assisting the controller in meeting the controller's obligations in relation to the security of processing the personal data and in relation to the notification of a breach of security or of the system of the processor, in order to meet the controller's obligations; and (c) Providing necessary information to enable the controller to conduct and document data protection assessments. II. A contract between a controller and a processor shall govern the processor's data processing procedures with respect to processing performed on behalf of the controller.
Official text (excerpt) · last checked 2026-07-29 · Read the full text in our law library · Verify at gc.nh.gov
§ 507-H:11Notice; Enforcement.In forcecited in 5 of our articles
I. The attorney general shall have exclusive authority to enforce violations under this chapter. II. During the period beginning January 1, 2025 and ending December 31, 2025, the attorney general shall, and following said period the attorney general may, prior to initiating any action for a violation under this chapter, issue a notice of violation to the controller if the attorney general determines that a cure is possible. If the controller fails to cure such violation within 60 days of receipt of the notice of violation, the attorney general may bring an action pursuant to this section. III. Beginning January 1, 2026, in determining whether to grant a controller or processor the opportunity to cure an alleged violation described under this chapter, the attorney general may consider: (1) The number of violations; (2) The size and complexity of the controller or processor; (3) The nature and extent of the controller's or processor's processing activities; (4) The substantial likelihood of injury to the public; (5) The safety of persons or property; and (6) Whether such alleged violation was likely caused by human or technical error. IV.
Official text (excerpt) · last checked 2026-07-29 · Read the full text in our law library · Verify at gc.nh.gov
Also relied on in: NHDPA Consumer Rights: New Hampshire Data Privacy
New Hampshire Revised Statutes Annotated, TITLE XXXI TRADE AND COMMERCE, CHAPTER 358-A REGULATION OF BUSINESS PRACTICES FOR CONSUMER PROTECTION
§ 358-A:2Acts Unlawful.In forcecited in 4 of our articles
It shall be unlawful for any person to use any unfair method of competition or any unfair or deceptive act or practice in the conduct of any trade or commerce within this state. Such unfair method of competition or unfair or deceptive act or practice shall include, but is not limited to, the following: I. Passing off goods or services as those of another; II. Causing likelihood of confusion or of misunderstanding as to the source, sponsorship, approval, or certification of goods or services; III. Causing likelihood of confusion or of misunderstanding as to affiliation, connection or association with, or certification by, another; IV. Using deceptive representations or designations of geographic origin in connection with goods or services; V. Representing that goods or services have sponsorship, approval, characteristics, ingredients, uses, benefits, or quantities that they do not have or that a person has a sponsorship, approval, status, affiliation, or connection that such person does not have; VI. Representing that goods are original or new if they are deteriorated, altered, reconditioned, reclaimed, used or secondhand; VII.
Official text (excerpt) · last checked 2026-07-29 · Read the full text in our law library · Verify at gc.nh.gov
Cited in 192 court opinions in our collectionLatest citing opinion in our collection: 2026
Opinions citing this section in our collection:
- Brzica v. Trustees of Dartmouth College (Supreme Court of New Hampshire 2002, 147 N.H. 443)“…s practice under the New Hampshire Consumer Protection Act, RSA358-A:2 (Supp. 2001) (Act). RSA 358-A:2 provi…”
- Mortgage Specialists, Inc. v. Davey (Supreme Court of New Hampshire 2006, 153 N.H. 764)“…in the conduct of any trade or commerce within this state.” RSA 358-A:2 (Supp. 2005). Such conduct includes, bu…”
- ACAS Acquisitions (Precitech) Inc. v. Hobert (Supreme Court of New Hampshire 2007, 155 N.H. 381)“…rance benefits qualifies as an unfair act or practice under RSA 358-A:2. Also, the defendant contends that beca…”
Identified automatically from the court opinions citing this section — not a ranking of which case controls.
Also relied on in: New Hampshire Scam and Fraud Laws: Where to Report and Sue (2026), New Hampshire Lemon Law (2026): How to Qualify & Get a Refund
§ 358-A:4Administration; Enforcement.In forcecited in 3 of our articles
I. The provisions of this chapter shall be administered and enforced by the consumer protection and antitrust bureau, department of justice established by RSA 21-M:8. II. [Repealed.] III. (a) Whenever the attorney general has reason to believe that trade or commerce declared unlawful by this chapter has been, is being or is about to be conducted by any person, the attorney general may bring an action in the name of the state against such person to restrain by temporary or permanent injunction the use of such trade or commerce and may petition the court for an order of restitution of money or property to any person or class of persons injured thereby. The action may be brought in the superior court of the county in which the person allegedly in violation of this chapter resides or in which the principal place of business is located, or, with the consent of the parties or if the person is a nonresident and has no place of business within the state, in the superior court of Merrimack county.
Official text (excerpt) · last checked 2026-07-29 · Read the full text in our law library · Verify at gc.nh.gov
Cited in 6 court opinions in our collectionLatest citing opinion in our collection: 2015
Opinions citing this section in our collection:
- Milford Lumber Co. v. RCB Realty, Inc. (Supreme Court of New Hampshire 2001, 147 N.H. 15)“…k civil penalties and to bring criminal prosecutions. See RSA 358-A:4, :9 (1995 & Supp. 2000). It is unlikely…”
- State v. Kay (Supreme Court of New Hampshire 1975, 115 N.H. 696)“…ets forth the exclusive legislative remedy, as specified in RSA 358-A:4 ....” We believe that the compla…”
- Hynes v. Hale (Supreme Court of New Hampshire 2001, 146 N.H. 533)“…A:9, :13-a, :15 (2000); see also RSA 540:13 (Supp. 2000); RSA 358-A:4, III (Supp. 2000). Pursuant to RSA ch…”
Identified automatically from the court opinions citing this section — not a ranking of which case controls.
Explore the law
This article also draws on these acts and chapters (opening at their first section): New Hampshire Revised Statutes Annotated, TITLE LII ACTIONS, PROCESS, AND SERVICE OF PROCESS, CHAPTER 507-H EXPECTATION OF PRIVACY § 507-H:1 (Definitions.)
Related law for further reading — not part of this article’s citations.
Sources and References
- RSA Chapter 507-H: Expectation of Privacy (Full Chapter)(gc.nh.gov).gov
- RSA 507-H as enacted by SB 255 and amended by Chapter 229 (Secretary of State PDF)(sos.nh.gov).gov
- New Hampshire Department of Justice: Data Privacy Enforcement(doj.nh.gov).gov
- New Hampshire DOJ: Data Privacy Act FAQs(doj.nh.gov).gov
- New Hampshire DOJ: Attorney General Formella Announces Creation of New Data Privacy Unit(doj.nh.gov).gov